communities

  1. Brand Communities for Fast Moving Consumer Goods

    | 311 | Do brand communities really work for FMCG? Can consumers involved in brand communities be characterized by specific behavioral attributes? Are there significant differences between members and those consumers who are simply visiting the brand-community site? And do the members show a...
  2. The Sensorium of the Drone and Communities (The MIT Press)

    The Sensorium of the Drone and Communities | Kathrin Maurer | MIT Press | A comprehensive overview of how civilian drones sense the world and how they build the aesthetic imaginaries of our communities. Drone technology has garnered critical attention across many fields, from engineering to...